As part of its Food Lion Feeds campaign, Food Lion launched the "Make Every Basket Count" Sweepstakes, encouraging shoppers to purchase five participating products for the opportunity to play an interactive basketball game and enter for the chance to win groceries for a year. Qualifying purchases unlocked a unique [...]
As part of its Start Your New Year Off Right campaign, Dick's Sporting Goods launched the "New Year New You" Sweepstakes, inviting consumers to share a personal New Year's pledge for the chance to win one of ten $500 Dick's Sporting Goods gift cards. Rather than asking participants to [...]
To celebrate the launch of its MAHLE Original gasket brand, MAHLE created a purchase-based B2B promotion for automotive repair shop owners and employees. Customers who purchased qualifying MAHLE products could enter by submitting their purchase information for a chance to win a custom-built MAHLE Ford Mustang from Richard Petty's [...]
To introduce its new line of American Kennel Club Select pet products, Big Lots launched the #CutestCanine Contest, inviting dog owners to submit photos or videos of their pets for a chance to win. Consumers could enter by uploading content through the campaign website, Facebook, or by posting on [...]
Award season is one of the biggest moments in fashion and entertainment, making it the perfect opportunity for InStyle Magazine to engage its audience. The "Look Like a Red Carpet Star" Sweepstakes invited consumers to enter for the chance to win a celebrity-inspired makeover and luxury New York City [...]