It’s no surprise that we are seeing a natural uptick in the use of leveraging an influencer as part of a marketing plan on social media. A survey by CivicScience revealed that 15% of American’s said they’ve bought a product or service because an influencer recommended it. That number [...]
TikTok Sweepstakes & Promotions You might be thinking it’s time to see what TikTok can do for your brand. Among the social platforms, it’s one of the newest but one of the biggest with more than 2.6 billion downloads. We know increasing your brand engagement is king, which makes [...]
At US Sweeps, we believe that running a sweepstakes can be an incredible way to boost awareness, leads, and sales for your business. That said, if you fail to comply with sweepstakes laws and regulations, it can have disastrous consequences for your company. Not only can you potentially damage [...]
Recently, we shared an article on specific Sweepstakes Laws in Northern U.S. States. In this article, we’ll explore specific rules and regulations for all Southern U.S. States. For the purposes of this article, the Southern U.S. States include Alabama, Arizona, Arkansas, California, Colorado, Florida, Georgia, Hawaii, Kentucky, Louisiana, Mississippi, [...]
You’ve decided to run a sweepstakes. Really, how hard can it be?First and foremost, congratulations on making a decision which can help grow awareness for your business, generate new leads, increase loyalty, and boost product sales!While many people think a sweepstakes is as easy as saying, “We’re doing a giveaway!” [...]
Stockings hung with care on the fireplace mantel… Gingerbread towels added to your kitchen decor.... Holiday trimmings added right down to Christmas pillows… The holiday season has a lot of unforeseen expenses. That’s why so many people during this time of year are open to opportunities to offset some [...]
Although you may or may not be familiar with the general premise of a sweepstakes, it’s important to always be conscious of the specific laws that apply to your state. Often, businesses will be in violation of sweepstakes laws without even realizing it. In this article, we’ll dive into [...]
There is no debate: legal is better than illegal when it comes to sweepstakes. You might think that this is an obvious statement, but it’s actually not that uncommon to run an illegal sweepstakes. Typically, this is not because companies have any desire to ‘scam’ customers, but because many [...]
You’ve seen it time and time again: your competitors filling their social media feeds with contests. ...Are they onto something? Survey says: Absolutely. A few statistics from Outgrow.co to convince you that running a contest is positively a great idea for your business: Businesses get an average 17,500 new [...]
Did you know that, according to Outgrow.co, 34% of new customers are acquired through contests? Running a contest is a great way to generate brand awareness, attract new leads, and clearly demonstrate the value of your business. So, what is the best way to run a social media contest [...]