To promote Mother’s Day shopping, Stein Mart invited customers to visit their local Stein Mart to enter for a chance to win a trip for two to New York Fashion Week. Plus, fifty runner up winners received a $200 Stein Mart Gift Card. Participants could enter by visiting their local Stein Mart, locating the official sweepstakes ballot forms, completing it and dropping it in the container provided for a chance to win.