NEWS YOUR BRAND CAN USE
LET’S TALK ABOUT CONTESTS, SWEEPSTAKES AND PROMOTIONS
Whether you’re thinking about running a sweepstakes for the first time or you’re looking to gain the latest marketing insights from our experts, you’ve come to the right place. Think of this as your learning resource center for educational “how tos,” company updates and blog articles. You’ll find everything from information on the latest social media policy changes to the basics like understanding the difference between a contest and sweepstakes. This is the place where savvy marketing leaders, digital marketers, agency executives, and corporate attorneys go to learn anything and everything about sweepstakes administration, legal compliance and fulfillment.
What Topics Will I Find Here?
Chances are you’re here because you have a question or you’re looking to learn more about ways you can best promote your brand. If you’ve asked yourself any of these questions, you’ll find the answers here:
- What is the difference between a contest and sweepstakes?
- Which one will benefit me the most?
- How can I use a sweepstakes or contest to drive sales?
- Can you show me how to run a sweepstakes?
How Can I Learn More?
We invite you to call us at 1-800-620-6044 or email us to learn more or to get a fast price quote. We can help you with any topic including:
The rules for operation of a contest or sweepstakes
- Learning how to run an Instagram contest
- How to run a photo contest on Facebook
- And so much more!
In the meantime, we hope you’ll find these educational articles from our subject matter experts helpful. And be sure to check back often so you don’t miss out on the latest industry news and insights from our thought leaders.
The Advantages of Instant Win Sweepstakes
To understand the unique advantages of Instant Win Promotions, let’s first take a look at the process of entry for a traditional, online-entry sweepstakes: A participant enters their name [...]
Sweepstakes 101: Prize, Chance and Consideration
Updated November 2025 Sweepstakes are powerful for acquisition and engagement, but they sit at the intersection of sweepstakes law and marketing. The 3 elements that determine whether your promotion [...]
Why Should You Want to Run a Sweepstakes
Updated November 2025 With so many ways to get your marketing message out to the world, why run a sweepstakes promotion at all? If you’re one of those marketers [...]
How to Utilize Sweepstakes to Drive Sales
If your primary goal when executing a sweepstakes is to drive sales, you’re in luck: Sweepstakes offer a unique opportunity to incentivize the sale of products and services. However, [...]
Taking Your Promotion to the Next Level with Live Video
One of the biggest social media trends of 2017 is the meteoric rise in the popularity of Live Video Broadcasting. With social media leaders, such as Facebook, Twitter, and [...]